- Everyday AI
- Posts
- The most practical business use-cases for Midjourney 🎨
The most practical business use-cases for Midjourney 🎨
Practical use cases for Midjourney, Runway's Gen-2 update, political AI bans?
Everyday AI
August 11, 2023
Outsmart The Future
Today in Everyday AI
7 minute read
🎙 Daily Podcast Episode: Wondering how you can actually use Midjourney in our business? (No one needs more Darth Vader eating cake photos, right?) We break down practical use cases and techniques to implement Midjourney in your biz. Give it a listen.
🕵️♂️ Fresh Finds: An all-in-one AI platform for local businesses, Nvidia’s new partnership with Hugging Face, and a village made up of AI? Read on for Fresh Finds.
🗞 Byte Sized Daily AI News: Runway’s Gen-2 update, FEC worries about political AI ads, and fighting California wild fires with AI. Read on for Byte Sized News.
🚀 AI In 5: We dish our secret way to get consistent images in Midjourney, which is one of the biggest drawbacks of the platform. See how here.
🏆 Digital Drops Giveaway: New giveaway coming soon…
More below
🧠 Leveraging AI 101: We talked about how Midjourney can be used for just about anything. Now we’ll show you some real-world use case examples. Keep reading for that!
↩️ Don’t miss out: Did you miss our last newsletter? We talked about using ChatGPT for competitive insights, Microsoft’s new Gorilla LLM and learned how to do a task that costs 6 figures in 60 seconds with ChatGPT! Check it here!
Midjourney: A beginner’s guide Pt. 2 🧑🎨️
Ok so Midjourney is pretty dang cool, as we saw in our part 1.
BUT what if you don’t want to make crazy and wacky AI images?
What practical use cases can you actually get out of Midjourney?
That’s exactly what we’re breaking down today! We’re taking real world examples and showing you how you can integrate Midjourney into your business.
Join the conversation and ask Jordan any questions about Midjourney.
Also on the pod today:
• Creating logos and mock ups 🧑💻️
• Using an image as a source in your prompt 🖼
• Generating images to solve pain points 👏️
It’ll be worth your 38 minutes:
Watch and listen on our site:
Click to listen
Subscribe and listen on your favorite podcast platform
Listen on:
Here’s our favorite AI finds from across the web:
New AI Tool Spotlight – Notion to Chatbot lets you train a chatbot on your Notion documents, LocalBot is an all-in-one AI platform for local businesses and PolicyPro is your company policy chatbot.
Big Tech – Looks like Nvidia is teaming up with Hugging Face to make AI training services more available.
Money in AI - With the AI wave rising every week, investors are becoming overconfident about AI. But there are some concerns.
AI in Education – AI “cheating” is becoming more prevalent. Just ask your teachers, they know when you’re using AI.
Read This – Growing up, did you ever pretend you ran a village with your toys? Well, researchers from Stanford and Google just made an entire AI village.
1. Runway’s Gen-2 Brings Longer AI-Generated Videos 🎥
Runway's Gen-2 text/image-to-video model can now generate videos up to 18 seconds long. Previously it was only 4 seconds. The update is now available to all Runway Gen-2 users in the browser version and will be coming to the iOS app soon.
2. The FEC Questions AI in Political Ads 🗳️
AI's getting political, and the FEC wants answers! The FEC is probing how AI is being used in political ads, specifically targeting Florida Governor Ron DeSantis and the RNC. The FEC is looking into how they can limit AI in ads.
3. California's New Firefighter: AI to the Rescue! 🔥
California's turning up the heat on wildfires, and AI's leading the charge! The Golden State is using AI to spot wildfires before they grow by using more than 1,000 cameras.
4. Media Outlets Want New Rules for AI Training Data 📰
AI is not looking too hot in the eyes of news outlets. Several news organizations released an open letter calling for more transparency and copyright protection in AI. The letter also calls for media companies to be able to negotiate with AI model operators.
5. US Navy & AI: Preparing for the Next Conflict? ⚓
The US Navy might be using AI to prepare for the next conflict. From training simulations to strategic planning, AI's becoming the Navy's first mate in readiness.
The secret way to get consistent images in Midjourney 🤯
One problem with Midjourney?
Whether you’re trying to get consistent AI images for a blog post, your next big presentation, or for a moodboard, it can be a struggle in Midjourney.
Unless you caught this little secret we shared today. We break a hack to get consistent Midjourney images in today's AI in 5.
New giveaway coming soon….
🤷♂️ What’s Going On and Why It Matters:
Midjourney is only for ultra futuristic photos of Darth Vader eating cake while riding a pegasus, right?
Nope.
AI-powered art generators like Midjourney aren’t just for party tricks. Quite the opposite, actually. You can leverage AI art in all aspects of your business — from mockups and photos for your blog posts to moodboards and improved images in your presentations.
That’s what we learned in today’s livestream, our Pt. 2 of Midjourney for beginners. (Check Pt. 1 here if you missed it.)
The takeaway: just about anyone can leverage AI art in their day-to-day lives.
Don’t believe us?
Here’s some out-of-the-box, yet VERY real world examples of how just about anyone could use Midjourney:
Advertising Account Manager –> Concept art for client advertising meeting
Real Estate Agent –> Virtual staging of properties
Compliance Officer –> Visual aids for regulatory training
Human Resources Manager –> Employee handbook illustrations
Fashion Designer –> Prototyping new clothing patterns
School Administrator –> Educational pathway diagrams
Music Producer –> Album cover designs
Travel Agent –> Virtual travel brochures and destination previews
Event Coordinator –> Themed event concept art
Personal Trainer –> Visual guides for exercise routines
IT Support Technician –> Network topology diagrams
Like we talked about (and demonstrated in real-time!) in today’s show, Midjourney is for just about anyone.
You following now? Intrigued to learn more?
Legit. Let’s get creative with it 👇
🦾How You Can Leverage:
1 – Create brand identity in Midjourney 🎨
Whether you’re starting an idea from scratch, or your existing company needs a brand facelift, you can get it all done (or at least a running start) inside Midjourney.
Try this:
Create logos, app mockups, website layouts, and more in Midjourney.
Here’s the simple prompt we used for a logo:
logo for veterinary clinic, minimal, modern, vibrant colors
Which gave us this:
And our simple prompt for the app we would build for our vet clinic:
user interface mockups, figma, veterinary clinic, UX, close up screens, 4K, dark mode
Which gave us this:
2 – Ditch boring stock photos 🖼️
Look at your website. Or that presentation you’re about to turn in. Are those photos from 1997? Gross. (I mean, unless we’re talking about the ‘97 Chicago Bulls.)
The images we use speak so much about our companies, departments, or presentations we’re getting ready to pitch. So ditch the 90s stock photos and use Midjourney AI art to power your next blog post, presentation, or report cover.
Try this:
Give your outdated visuals a nice Midjourney makeover. In our live example, we pretended we were writing a blog post encouraging dog owners to come to our animal clinic to get their dog’s teeth checked.
We used this simple prompt:
Stock image showing vet caring for friendly dog, inspecting teeth, photorealistic, unsplash
Which gave us this results:
3 – Create consistent image sets 🧑🤝🧑
One of the knocks on Midjourney is that it’s hard to get consistent images that you can use together. In other words, Midjourney can create awe-inspiring and creative images, but sometimes, you might want a little more control.
You might want consistency from one image to the next, to create some continuity and alignment from image to image.
What to do? Start your “/inspire” prompt with a Midjourney image URL instead of descriptive words. (Check this video, which jumps straight to the details)
So in this case, we will start with this base image (which was also generated in Midjourney.)
And for our vet office interior, we want to use this base imagery, but give it some Good Boy doggy flair.
So, we just use the source image URL as the base of the prompt and add Labrador Retriever and Chihuahua to get our new doggy decor:
so
/inspire https://s.mj.run/S69gZScpG5Y labrador retriever gave us:
And
/inspire https://s.mj.run/S69gZScpG5Y chihuahua gave us:
See that?
One of Midjourney’s biggest issues solved: consistent images! (And some great interior design inspo for our make-believe new vet clinic!)
Now This …
Still stumped on how you can use Midjourney in your biz? Reply to this email and let us know, and our team will give you some suggestions!
Reply